Their love of fashion and highly engaged audience makes them a social media powerhouse! They have launched sell-out collaborations with Nicki Studios and I Saw it First. The I Saw it First x Sophia & Cinzia collaboration saw more sign-ups than any other ISIF collaboration and having been restocked, sales were still going strong - over half a year since launch. Sophia & Cinzia have a long-term collaboration with Lounge Underwear - now in its second year.
In May 2019 Sophia & Cinzia founded The Girls Bathroom, a brand that spans their chart-topping podcast of the same name, apparel and live entertainment. The podcast reached the no.1 spot in the UK iTunes podcast chart - for both show and episodes - spending over a month in the top 10. The show is a regular visitor to the top 10 charts of all the major podcast platforms. It’s full of all the girl chat, gossip, support and relationship advice you’d expect in the girls bathroom on a night out. No topics are off limits and together, no matter how complex your situation, the girls will help point you in the right direction. Now in its third series, The Girls Bathroom has hit 11 million downloads and sees over 600K downloads per month. in July 2020 it was voted no.8 in the British Podcast Listeners’ Choice Award.
In that same month, they launched the apparel side of their brand pushing past five-figure revenue in its first two hours. They’ve now released 4 apparel drops with each drop selling around 2000 units in the first 48 hours. In June 2021 they released The Girls Bathroom: The Card Game which sold out 2000 units in the first 48 hours of on-sale.
After the success of their first live show (selling out in less than 30 minutes) in Oct 2019, The Girls Bathroom is heading out on a 2021 UK-wide tour. For more information about tour and ticket sales, head to: www.thegirlsbathroom.com.